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Crafting Memories: Doumak's 100-Year Journey of Innovation and Community

06/20/24

Through innovation and dedication, Doumak has stood as a pioneer in the marshmallow industry since 1921, transforming marshmallow production and ensuring families around the world enjoy these timeless treats. With their distinctive texture and rich flavor, Doumak's marshmallows stand out for their quality. These marshmallows are at the heart of many family memories, from making s'mores around the campfire to crafting delicious holiday dishes. Beyond their product excellence, Doumak is deeply embedded in the Elk Grove Village community and surrounding areas, reflecting their commitment to both tradition and progress.

Founded in 1921 in Los Angeles, Doumak Inc. has a rich history of innovation and growth. The company's turning point came in 1954 when founder Alex Doumakes invented and patented the extrusion process, taking marshmallow ingredients, running them through tubes, and cutting them into equal pieces. This pivotal innovation made marshmallows an everyday household treat. In 1963, Doumak relocated to Elk Grove Village, strategically enhancing its distribution capabilities. The company continued to grow in 2003 by acquiring the Campfire brand. This expansion solidified Doumak's reputation as a leader in the industry.

Doumak’s Campfire brand is renowned for its classic jumbo marshmallows, perfect for s'mores

Doumak's marshmallows are known for their light, airy texture and unique vanilla flavor

Doumak sponsors the Schaumburg Boomers' annual marshmallow fight

The company collaborates with influencers and bloggers to create recipe content

Doumak’s success is driven by its commitment to quality, innovation, and broad market reach. With products available in 75 countries, it has become a major player, known for its Campfire, Fireside, and Rocky Mountain brands. Doumak’s focus on quality makes its marshmallows a favorite for their taste and texture. The company is also committed to food safety and superior customer service, positioning itself as a preferred private-label partner for many big-name retailers. These strategic decisions have equipped Doumak to remain at the top of its class.

Doumak's partnership with the Chicago Wolves supports mental health and dementia awareness

“When asked to reflect on Doumak’s legacy, Seth Pearson, Vice President of Sales and Marketing at Doumak stated, “We’ve been making family memories for over 100 years.”


Along with a rich history and strategic advantages, Doumak cares deeply about positively impacting the community and its partnerships and local initiatives reflect this. The company’s partnership with the Chicago Wolves is a hallmark example of community involvement. This collaboration supports mental health and dementia awareness, raising significant funds, including the $50,000 from its mental health awareness weekend. Doumak also sponsors the Schaumburg Boomers, with the World’s Biggest marshmallow fight for fans and employees. Pearson states, “Fans live for this night.”, indicating the event’s positive impact on the local morale. These initiatives underscore the company’s commitment to creating positive community impacts.

Doumak has built a century-long legacy of excellence, innovation, and community involvement. Their story is one of continuous growth and adaptation, with a firm commitment to quality and customer satisfaction. By expanding its operations and nurturing strong community ties, Doumak has positioned itself for lasting success. As the company looks ahead, Doumak’s innovative spirit will allow it to create lasting memories for families well into the future.

To learn more about Doumak, contact us about job openings, or find a new recipe visit www.campfiremarshmallows.com

Century-Long Legacy

Doumak, Inc. was founded in 1921 in Los Angeles, California by Alex Doumakes

Global
Reach

Doumak's popular marshmallow products are available in 75 countries worldwide

Timeless
Favorite

Doumak is known for its classic brands: Campfire, Fireside, and Rocky Mountain

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